Comments on: 10 Web Analytics Industry Speculations http://blog.tealium.com/web-analytics/10-web-analytics-industry-speculations Blog dedicated to tag management, universal tag and best practice tagging Wed, 08 Feb 2012 06:15:05 +0000 hourly 1 http://wordpress.org/?v=3.3 By: pest control houston http://blog.tealium.com/web-analytics/10-web-analytics-industry-speculations#comment-1215 pest control houston Wed, 08 Feb 2012 04:01:37 +0000 http://www.tealium.com/blog/?p=207#comment-1215 <strong>pest control houston...</strong> [...]10 Web Analytics Industry Speculations | Tealium Tag Management Blog[...]... pest control houston…

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]]> By: Rand Schulman http://blog.tealium.com/web-analytics/10-web-analytics-industry-speculations#comment-280 Rand Schulman Wed, 23 Sep 2009 15:15:32 +0000 http://www.tealium.com/blog/?p=207#comment-280 Very inventive. I agree with many of your comments, execpt 8-10. I think the OMTR/ADBE deal makes a lot of sense and is something we saw many years ago. Since Adobe is a software company it knows the on prem business and will keep the VS on prem stuff. That said, I went to NTIQ to spin out WT after that deal - which didn't make sense. We know that history. Rand Schulman Very inventive. I agree with many of your comments, execpt 8-10. I think the OMTR/ADBE deal makes a lot of sense and is something we saw many years ago. Since Adobe is a software company it knows the on prem business and will keep the VS on prem stuff. That said, I went to NTIQ to spin out WT after that deal – which didn’t make sense. We know that history.

Rand Schulman

]]> By: Ali Behnam http://blog.tealium.com/web-analytics/10-web-analytics-industry-speculations#comment-279 Ali Behnam Tue, 22 Sep 2009 14:33:25 +0000 http://www.tealium.com/blog/?p=207#comment-279 <a href="#comment-367" rel="nofollow">@Brian Clifton</a> Hi Brian, There's a lot of pure speculation in the post. The purposes was more for amusement purposes than predicting the market. In fact, #8 is outright silly and #10 is extremely unlikely. Regarding shared objects, I agree that till the industry knows how to control them they won't get widely adopted. Ali @Brian Clifton
Hi Brian,
There’s a lot of pure speculation in the post. The purposes was more for amusement purposes than predicting the market. In fact, #8 is outright silly and #10 is extremely unlikely.
Regarding shared objects, I agree that till the industry knows how to control them they won’t get widely adopted.
Ali

]]> By: Brian Clifton http://blog.tealium.com/web-analytics/10-web-analytics-industry-speculations#comment-278 Brian Clifton Tue, 22 Sep 2009 09:40:44 +0000 http://www.tealium.com/blog/?p=207#comment-278 Great article/wish list/crystal ball gazing... #4 - SiteCatalyst adopts Flash cookies, is very contentious. If Adobe went this way they would shoot themselves in the foot and see adoption analytics dropped by any company that cares about end user privacy (isn't that every decent company...?) Shared Objects are no more reliable as a technology than standard text cookies. The difference is that very few people are aware of Shared Objects or how to manage them. For example, access is outside the browser's control unless you have a Firefox plugin such as Better Privacy. Of course, that's Abobe's decision. My concern however is that such a move would have a detrimental knock on effect for all web analytics solutions that do not wish to use stealth techniques to track visitors. Then again, may be it could be a positive driver... Great article/wish list/crystal ball gazing…

#4 – SiteCatalyst adopts Flash cookies, is very contentious. If Adobe went this way they would shoot themselves in the foot and see adoption analytics dropped by any company that cares about end user privacy (isn’t that every decent company…?)

Shared Objects are no more reliable as a technology than standard text cookies. The difference is that very few people are aware of Shared Objects or how to manage them. For example, access is outside the browser’s control unless you have a Firefox plugin such as Better Privacy.

Of course, that’s Abobe’s decision. My concern however is that such a move would have a detrimental knock on effect for all web analytics solutions that do not wish to use stealth techniques to track visitors. Then again, may be it could be a positive driver…

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