Tealium Tag Management Blog » Uncategorized

Technology Inspiration

Mike Anderson — Fri, 07 Oct 2011 16:42:54 +0000

I’m interrupting the current blog schedule to reflect on the news coming out of the technology sector. I’m talking about the passing of Steve Jobs.

I never actually met Steve, and I never had the pleasure to work for him. I’m purely a technology geek that has had my life changed by the myriad of wonderful products championed by Steve.

I was late to Apple, my first Apple product was the original iPhone. I loved it, and it’s still a viable gadget today. That purchase lead me to my second, a MacBook Pro. Since then Apple keyboards, Magic Mice, Trackpads, Airport Extremes, Apple TV’s (2), Mac Mini’s (4 – two for me and one for each of my parents), another Macbook Pro, a Macbook (for my sister), an iMac, a 30″ Cinema display, 3 shuffles, an iTouch, an iPhone 3 and two iPhone 4′s. I even purchased a Lenovo Netbook because someone figured out how to install OSX on it. I haven’t let go of a single device, and I don’t know that I will…They all seem so viable, and for whatever reason, I’ve connected with all of them at some point in time.

The Apple platform has morphed the way I do my day to day operations, and as a result standard Tealium issue to new employees is a MacBook Pro. The Apple design philosophy has also been ingrained in the way we design products here at Tealium.

It’s hard to miss someone you’ve never met, but I am sad knowing he’s no longer out there building things that inspire me. My sincerest condolences go out to his family and friends as I know his departure leaves a tremendous void. I look forward to meeting him in the afterlife – mainly to get my hands on whatever he’s been working on.

Happy Holidays from the Tealium Team

Ali Behnam — Tue, 15 Dec 2009 16:00:37 +0000

We realize it’s been strangely quiet recently on this blog.

It’s been a super busy fall with client projects, especially with Universal Tag implementations and as a result, this blog has suffered from lack of attention. We promise that we’ll be putting more effort in the comings weeks.

Happy holidays from everyone at Tealium. We wish you a great holiday season and happy new year.

Hyundai Assurance – Marketing for Tough Times

Ali Behnam — Sun, 04 Jan 2009 18:44:41 +0000

I was watching the wild card playoff games between the Falcons and Cardinals where I noticed a huge media buy by Hyundai for the Hyundai Assurance program. According to the official press release,”Hyundai is providing a complimentary vehicle return program for the first year on every new Hyundai that is financed or leased for owners who experience an involuntary loss of income within 12 months of the purchase date”.

Certainly this is an unprecedented move in the auto industry. And marketing wise, it is a brilliant one. According to the American Marketing Association, marketing is defined as “the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers”. This program certainly provides value to customers in these economic times.

And after only two days, it looks like the program is so far getting a great deal of coverage through the press, blog community and social networks. Congratulations to the marketing folks at Hyundai for creating a relevant marketing program for the times.

Happy Holidays from Tealium

tealium — Mon, 22 Dec 2008 22:12:09 +0000

Happy holidays to everyone reading this blog.

The blog has been quiet in the last few weeks because of our busy schedule, but we promise to have some exciting news soon.

Happy holidays and have a great new year.